Loyalty360 recently polled experts on the trends they foresee occurring in the customer loyalty industry for 2017.
Our Marketing Manager, Tyler Walton, was included in the report with insights on how personalized, omnichannel campaigns will become more prevalent as customers demand more relevance and convenience from brands.
“Marketers must create more value, not only for their brand but for consumers as well. Personalized loyalty campaigns tailored to the individual customer’s behavior and preferences can provide benefits no discount can touch.”
Check out the various perspectives of where customer loyalty is heading in 2017. No email entry necessary ; )